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Market Outlook Consumer Goods di Indonesia 2013-2024 (Market Growth and Channel Distribution Trend)

Market Outlook Consumer Goods di Indonesia 2013-2024 (Market Growth and Channel Distribution Trend) ini dirilis akhir Agustus 2020 menampilkan hasil riset independen, riset data spesifik, data komprehensif, market trend, serta analisis channel distribution. Riset data ini berisi 40 halaman berukuran 3,8 MB yang dibuat untuk menjadi acuan komprehensif serta referensi bagi investor, korporasi, peneliti, dan berbagai stakeholders secara luas.

Riset data ini dimulai dengan menampilkan dengan menampilkan ulasan singkat (highlights)  perekonomian nasional yang terpengaruh dua kejadian besar pada 2019 yakni perang dagang negara maju serta pada 2020 yakni pandemic Covid-19. Ulasan singkat dinamika ekonomi Indonesia dipaparkan secara detail pada halaman 2 sampai halaman 4.

Meski diliputi tantangan, masih terdapat peluang terutama dengan mencermati megatrend yang berkembang secara global terutama terkait digitalisasi, hingga 2045. Kemudian beralih ke pemetaan demografi penduduk Indonesia, mulai dari proyeksi jumlah populasi penduduk di Indonesia pada 2045, usia harapan hidup, komposisi jumlah penduduk di perkotaan dan perdesaan. Jumlah penduduk usia produktif di Indonesia menjadi yang terbesar di Asean. (halaman 5 sampai 8) Di sisi lain juga ditampilkan jumlah dan kepadatan penduduk di Indonesia per wilayah.

Disusul kemudian proyeksi pertumbuhan ekonomi Indonesia 2016 sampai 2045 dengan dua skenario (skenario dasar dan skenario tinggi). (halaman 9) Serta, indikator pertumbuhan ekonomi di 2045 serta tahapan menuju ekonomi modern. (halaman 10)

Masuk pada pembahasan utama, pada halaman 11 disajikan penjabaran fokus Market Outlook Consumer Goods di Indonesia 2013-2024 (Market Growth and Channel Distribution Trend) beserta metodologinya. Pada halaman 12 disajikan pointers highlights pertumbuhan market size (size business) consumer goods berbasis pangan di Indonesia periode 2013 hingga 2024. Tantangan faktor eksternal seperti perang dagang negara maju di 2019 dan pandemi Covid-19 menjadi titik tolak utama untuk mengkaji pertumbuhan market demand consumer goods pada periode tersebut. (halaman 12 dan 13)

Data tersebut kemudian diperinci dengan tabel komparasi data market size (size business) consumer goods berbasis pangan dengan tren jumlah konsumen kelas menengah atas di Indonesia serta total populasi di negeri. Tiga elemen itu ditampilkan lengkap dengan tren persentase pertumbuhan per tahun pada periode 2013-2024 di halaman 14 dan 15. Disusul kemudian tabel grafik yang menggambarkan persentase pertumbuhan guna melihat siklus yang berkembang beserta analisanya pada halaman 16 dan 17.

Pada halaman 18 sampai 21, ditampilkan segmentasi consumer goods berbasis pangan dengan 7 kategori utama, dilihat dari pertumbuhan market size periode 2013-2024. Tujuh kategori utama itu meliputi mie instan, minuman siap saji, biskuit dan snack, susu olahan, air minum dalam kemasan (AMDK), serta frozen food. Lebih luas lagi, ikut ditampilkan segmentasi pasar frozen food dan food seasoning.

Tidak ketinggalan, pada halaman 24 sampai halaman 27 disajikan data pertumbuhan pasar dari 15 kategori consumer goods berbasis pangan, meliputi makanan dalam kaleng, food seasoning, snack, permen, teh siap saji, kopi siap saji, sirup, dan lainnya periode 2009 dan 2015-2020. Segmentasi consumer goods yang cukup luas ini diharapkan menjadi alternatif panduan bisnis bagi para pelaku industri di Indonesia.

Beralih ke pembahasan berikutnya, ikut ditampilkan pangsa pasar sejumlah produk utama dalam consumer goods seperti mie instan, biskuit dan frozen food. Data tersebut ditampilkan pada halaman 28 sampai 32. Market leader mie instan 2019 beserta tren penjualan mi instan ditampilkan pada halaman 28 dan 29. Sementara market share biskuit ditampilkan pada halaman 30 dan 31. Di halaman 32, ditampilkan market share frozen food jenis bakso.

Di pembahasan penutup, pada halaman 33 sampai 39 dijabarkan tren pergeseran channel distribution mengikuti perubahan perilaku konsumen yang terjadi saat ini. Channel distribution yang dijabarkan yakni online market, pasar tradisional, pasar modern, UKM, dan business to business (b to b).

Market Outlook Consumer Goods di Indonesia 2013-2024 (Market Growth and Channel Distribution Trend) ini disajikan sebanyak 40 halaman pdf dan berukuran 3,8 MB. Riset spesifik ini dihasilkan oleh tim duniaindustri.com dengan dukungan data yang berasal dari big data Duniaindustri.com, digital database, data primer dari BPS, asosiasi industri, dan kementerian terkait. Indeks data industri merupakan fitur terbaru di duniaindustri.com yang menampilkan puluhan data pilihan sesuai kebutuhan users (per Agustus mencapai 197 database spesifik). Seluruh data disajikan dalam bentuk pdf sehingga mudah didownload setelah users melakukan proses sesuai prosedur, yakni klik beli (purchase), klik checkout, dan isi form. Duniaindustri.com mengutamakan keabsahan dan validitas sumber data yang disajikan.(*)

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English-Version

Market Outlook for Consumer Goods in Indonesia 2013-2024 (Market Growth and Channel Distribution Trend)

Market Outlook for Consumer Goods in Indonesia 2013-2024 (Market Growth and Channel Distribution Trend) was released at the end of August 2020 featuring the results of independent research, specific data research, comprehensive data, market trends, and channel distribution analysis. This research data contains 40 pages measuring 3.8 MB which is made to be a comprehensive reference as well as a reference for investors, corporations, researchers, and various stakeholders at large.

This data research begins by presenting a brief overview (highlights) of the national economy which was affected by two major events in 2019, namely the trade war in developed countries and in 2020, namely the Covid-19 pandemic. A brief overview of the dynamics of the Indonesian economy is presented in detail on page 2 to page 4.

Even though there are still challenges, there are still opportunities, especially by looking at the megatrends that are developing globally, especially in relation to digitization, until 2045. Then turn to the demographic mapping of Indonesia’s population, starting from the projection of the population in Indonesia in 2045, life expectancy, and the composition of the population in urban areas. and rural areas. The number of productive age population in Indonesia is the largest in Asean. (pages 5 to 8) On the other hand, the number and density of population in Indonesia by region is also shown.

Followed by the projection of Indonesia’s economic growth from 2016 to 2045 with two scenarios (basic scenario and high scenario). (page 9) Also, indicators of economic growth in 2045 and the stages towards a modern economy. (page 10)

Entering the main discussion, on page 11 is presented a description of the focus of the Market Outlook for Consumer Goods in Indonesia 2013-2024 (Market Growth and Channel Distribution Trend) along with the methodology. On page 12 is presented the pointers highlights of the growth in the market size (size business) of food-based consumer goods in Indonesia from 2013 to 2024. Challenges of external factors such as the trade war in developed countries in 2019 and the Covid-19 pandemic are the main points of departure for assessing the growth of the consumer goods market demand. in that period. (pages 12 and 13)

The data is then detailed with a comparison table of food-based consumer goods market size (size business) with the trend of the number of middle-upper class consumers in Indonesia and the total population in the country. The three elements are displayed in full with the percentage growth trend per year in the 2013-2024 period on pages 14 and 15. Followed by a graph table depicting the percentage of growth in order to see the developing cycle and its analysis on pages 16 and 17.

On pages 18 to 21, the food-based consumer goods segmentation is displayed with 7 main categories, seen from the growth in market size for the 2013-2024 period. The seven main categories include instant noodles, ready-to-eat drinks, biscuits and snacks, processed milk, bottled drinking water (AMDK), and frozen food. More broadly, frozen food and food seasoning market segments are also displayed.

Not to forget, on pages 24 to 27 are presented market growth data from 15 categories of food-based consumer goods, including canned food, food seasonings, snacks, candy, ready-to-eat tea, ready-to-eat coffee, syrup, and others for the 2009 and 2015- 2020. This fairly broad segmentation of consumer goods is expected to become an alternative business guide for industry players in Indonesia.

Moving on to the next discussion, the market share of a number of major products in consumer goods, such as instant noodles, biscuits and frozen food, will be displayed. The data is displayed on pages 28 to 32. Market leader for instant noodles 2019 along with instant noodle sales trends are shown on pages 28 and 29. Meanwhile, market share for biscuits is displayed on pages 30 and 31. On page 32, market share of frozen food types of meatballs is displayed.

In the closing discussion, pages 33 to 39 describe the trend of shifting distribution channels following the current changes in consumer behavior. The distribution channels described are online market, traditional market, modern market, SME, and business to business (b to b).

Market Outlook for Consumer Goods in Indonesia 2013-2024 (Market Growth and Channel Distribution Trend) is presented in 40 pdf pages and 3.8 MB in size. This specific research was produced by the duniaindustri.com team with the support of data derived from Duniaindustri.com big data, digital databases, primary data from BPS, industry associations, and related ministries. Industry data index is the newest feature on duniaindustri.com which displays dozens of selected data according to user needs (as of August it reached 197 specific databases). All data is presented in pdf format so that it is easy to download after users proceed according to the procedure, namely click buy (purchase), click checkout, and fill out the form. Duniaindustri.com prioritizes validity data.(*)

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